opr scores six shortlists in the Mumbrella CommsCon Awards

opr scores six shortlists in the Mumbrella CommsCon Awards
February 16, 2017 Katrina Waldron

opr has been recognised with six shortlists in the 2017 CommsCon Awards. The categories range from Best Social Media or Digitally-led Campaign to Best Campaign with a Small Budget.

Our specialist agencies, including Pulse Communications and opr Health, attribute much of their success to the ability to make brave choices.

Pulse Communications led a world first campaign, launching the virtual reality retail store. The team is constantly seeking ways to be ahead of the pack with new technologies, tools, analytics and creativity.

opr Health worked alongside Pink Hope to launch Australia’s most affordable genetic testing grant program. Women across the country at increased risk of developing breast and ovarian cancer will be able to apply to access an affordable genetic test for 90% less than the original cost.

We look forward to hearing the results on March 30th.

The shortlist:

Best Social Media or Digitally-led Campaign

  • Pulse Communications with Traffik & Red Cartel, for eBay Australia – The World’s First Virtual Reality Department Store

Best B2C Campaign

  • The Monkeys with Pulse Communications & Bohemia, for UBank – All I Need
  • Pulse Communications with Traffik & Red Cartel, for eBay Australia – The World’s First Virtual Reality Department Store

Best Campaign with a Small Budget

  • opr Health for Pink Hope – Pink Hope Genetic Testing Grant Program Launch

Launch or Relaunch Campaign of the Year

  • Pulse Communications with Traffik & Red Cartel, for eBay Australia – The World’s First Virtual Reality Department Store

Best Use of Research/Insights

  • American Express with N2N Communications and opr, for Shop Small 2017 -The Economy of Shopping Small Report