We spend most of our time helping to craft and promote the views of our clients but realise the importance of bringing our own insights to the table. That’s why we invest in the development of two annual thought leadership reports – Futures and the Believability Index.



Every year we send members of our team to the world’s leading creative, design and technology events. Then we pull the best of what they see and hear into a collection of valuable insights. A sample of our fifth annual Futures report – Outlaws and Anti-Heroes: Pioneers, Persuasion and Policy in the Decade of Do – is available for download now.


Believability Index

Believability is our business. That’s why we partnered with Millward Brown to analyse the perceptions of Australia’s political and corporate leaders. This report reveals the dimensions of leadership that influence decisions to support people and ideas, business strategies and government policies. You can download it here.