opr News

  • A Budget pitched to every Australian

    3 April 2019:  BUDGET HIGHLIGHTS Revenue: $513.8 billion in 2019-20 Expenditure: $500.9 billion in 2019-20 Budget Position: $7.1 billion surplus in 2019-20 Inflation: 2.25% in 2019-20 Real GDP Growth: 0.4% in 2019-20 Unemployment: 5% in 2019-20 Wage growth: 2.5% in…

  • WPP AUNZ wins Star Entertainment Group’s Communications account

    28 March 2019: Following a competitive pitch, WPP AUNZ has been appointed to partner with The Star Entertainment Group’s public relations function, reporting to George Hughes, Chief Marketing Officer and Anthony Cohen, Group General Manager, Guest Experience, Sponsorship and PR.…

  • Q1 Trumpet Winners Announced

    27 March 2019:  The Trumpets are our formal employee recognition program which are designed to acknowledge and reward our team members for the great work that we do. opr’s culture is built on five core values – Bravery, Creativity, Curiosity,…

  • New South Wales decides to “have it all”

    25 March 2019: Voters in NSW have delivered the Liberal National Government its third term in Government. Leader and Premier Gladys Berejiklian took to the stage at the Sofitel Sydney Wentworth on Saturday night to declare victory after it became…

  • Five things I’ve learnt… with Olivia Haddow

    19 March 2019: While it’s already full steam ahead for 2019, the opr Melbourne team has encouraged each other to reflect on what has led us to this point, and how we can continue to grow. Last year was a…

  • Pulse rebrands with new positioning focused on delivering Culture. Creativity. Clout.

    12 March 2019: Pulse Communications, one of Australia’s leading consumer brand marketing agencies and part of Australia’s largest PR agency opr, has unveiled a new brand identity. From today, the agency will simply be known as Pulse with a new…

  • opr shortlisted for prestigious agency and professional awards

    11 March 2019:  We’re thrilled to announce that opr has been shortlisted for nine CommsCon awards this year, including Large Agency of the Year and PR Leader of the Year. We’ve also been shortlisted as AdNews PR Agency of the…

  • Howorth rebrands to mark 25 years of excellence

    New contemporary look reflects role as a dynamic integrated communications agency that puts audience and content first To celebrate its 25thanniversary opr’s specialist business and technology communications agency Howorth has unveiled a new brand identity. Since the agency’s inception in 1993,…

  • How to lose from Opposition – and other lessons from election night

    Too many of our politicians woke up yesterday swallowing the bitter pill of 2018 Victorian State Election. The landslide result for Victorian Premier Daniel Andrews and the Labor Party, who achieved a 4.8 per cent swing, sees implications for parties,…

  • How to build great media relationships

    6 November 2018:  In PR and communications, we often talk about the importance of building and maintaining relationships. Take a quick scroll through the online job boards and you’ll see it called out as a must when applying for any…

  • opr announces new management structure and promotions

      October 25, 2018: opr has announced a new management structure that incorporates the introduction of a new Chief Growth Officer and Managing Partners in its specialist business practices. These appointments have been created to ensure the agency evolves its…

  • Trumpet Winners Announced for Q3 2018

    28 August 2018:  The Trumpets are our formal employee recognition program which are designed to acknowledge and reward our team members for the great work that we do. opr’s culture is built on five core values – Bravery, Creativity, Curiousity,…

  • opr Melbourne Bolsters Client List with City of Melbourne Fashion Week

    27 August 2018: opr Melbourne has signed on City of Melbourne for Melbourne Fashion Week as its latest client win. opr Melbourne, Managing Director, Jacquie Potter, said: “We’re thrilled to partner with such a strong local institution here in Melbourne. More…

  • ScoMo Gets Australia’s Top Job

    24 August 2018: Australia will have its fifth Prime Minister in five years after Scott Morrison won a party room ballot 45 votes to 40 votes against Peter Dutton with Deputy Leader, Julie Bishop, knocked out after the first round of…

  • How to Win Attention By Swimming Against The Tide

    22 August 2018: The fight for attention has never been so fierce. The leader of the free world has overcome this problem with a strategy built on fake news, alternative facts and truth that isn’t the truth. That’s obviously not a…

  • Pulse Expands Its Client Base With Three Big Brand Wins

    17 August 2018: After competitive pitches, Pulse Communications has been appointed as the brand marketing agency of record for newly-launched Halo Top, the low-calorie frozen dessert brand with a cult following that hails from the US, and KitchenAid, the premium kitchen…

  • 2018 Winner of the Michael Hartmann Award Announced

    15 August 2018: The Trumpets are opr’s formal employee recognition program that recognises and rewards behaviours across the business that are aligned to our five company values – Bravery, Creativity, Curiousity, Innovation and Partnership. There are four quarterly winners. Of…

  • Five Ways To Get More From Your Mentor

    27 July 2018: We recently supported Women for Change at an inspirational breakfast event with Foreign Minister The Hon. Julie Bishop, who discussed the importance of mentoring for the advancement of women. The morning was empowering, and we took away…

  • Howorth Helps List Raiz on the ASX

    12 July 2018: Raiz (formerly Acorns), is a mobile app that helps its customers save and invest starting with virtual spare change from your everyday purchases, and invest this into a diversified portfolio of stocks and bonds.  It has steadily grown its Australian user base…