opr will be represented among the best of the WPP agencies from around the world when Parker & Partners’ Mathew Jones heads to London next month to receive the company’s recently-won Atticus Award from WPP Chief Executive Sir Martin Sorrell.
Jones will also use the visit to build on the connections between opr’s Sydney and London offices, working alongside the company’s seasoned UK public affairs team and the broader opr London agency at their offices in Canary Wharf for a week.
The Atticus Awards honour original thinking in communications services and are open exclusively to professionals working in WPP companies, with Parker & Partners the only Australian winners this year.
opr’s public affairs and government relations agency, Parker & Partners won the Atticus Corporate Category for State of Change, a client booklet examining the policies, politics and personalities driving the new NSW Government.
A Director at Parker & Partners and the editor of State of Change, Jones will meet with Sir Martin and the other Atticus winners, which include agencies from Beijing, Johannesburg, New York and Dubai.
He will deepen relationships with our UK colleagues and meet current and former political staffers. This will include Iain Bundred, Director of Strategic Media Relations at opr London, who was Gordon Brown’s press secretary when he lived in No 10 Downing St, advisers to current shadow secretaries, and Conservative-aligned public affairs consultants.
With the international economic and political scene more volatile than ever, there’s never been a more opportune time to share insights and approaches, he said.
“The world continues to get smaller, and whether it’s in partnership with Beijing, Washington, or London, being able to provide a seamless public affairs offering from offices around the globe clearly sets opr apart,” Jones said.
“I’m really looking forward to meeting the other Atticus award winners from around the world, as well as having the opportunity to sit down with Sir Martin, who’s obviously a huge force on the global marketing and communications stage.
“The award is incredibly satisfying because it recognises the great talent we have here in Sydney, with the entire Parker & Partners team working really hard to make State of Change insightful, newsworthy and useful for our clients.”
WPP is the world leader in marketing communications services, made up of over 300 companies and 146,000 employees.
State of Change can be downloaded from the opr website https://www.opragency.com.au/news/state-change/